Meet Times. The personal assistant we set up for every Addason Digital client.
Times lives in your phone's Claude app. It knows your business because Casey set it up that way. You just open it and talk — by voice or text. It is included with Addason Builder.
Casey will drop in a real photo of Marina's dog here. This page is named after him.
01 · The dog story
Times is named after Marina's dog.
Marina was our first client. She runs a mind-body practice called Modern Mind Alchemy. She is the kind of person we built this for — brilliant at her actual work, allergic to the parts of running a business that involve fighting with technology.
When it came time to name the assistant we were building for people like Marina, the right name was sitting right next to her. Her dog.
If you are like Marina — good at your craft, tired of being gaslit by marketing agencies, ready to have someone in your corner who speaks plain English — then Times is for you.
02 · What Times does
What Times actually is.
Plain English, no buzzwords.
Times lives in your phone. You open the Claude app on your phone the same way you open your messages. Times is in there, waiting. It is always there. It never sleeps.
Times knows your business. Before you ever talk to it, Casey sits down and teaches it about you — your clients, your services, your calendar, your pricing, the way you write, the things you keep forgetting to do. He stores all of that quietly in a private GitHub repository so it is yours forever, and so Times can keep getting smarter without losing track of what it already knows.
You talk to it in your normal voice. You can type, or you can talk out loud. You ask it questions. You tell it what you want. It answers the way a smart friend who happened to know your business would answer.
It remembers. Every conversation you have adds to what it knows about you. It gets smarter over time, not dumber. You do not have to re-explain yourself every time you open it.
You never touch the technical side. Casey handles all of the setup, all of the updating, all of the GitHub bits, all of the things most people call "AI stuff." You just use it.
Times is included with Addason Builder. It is not a separate product you can buy on its own — it is the AI assistant that comes with the service. The whole point of Addason Digital is that it includes Times.
03 · How Times is different
Times is not the robot on your phone already.
You have probably met the assistants that come built into your phone. Times is not one of those.
Siri · ChatGPT · Alexa
Knows the whole world, in general
Knows nothing about your business
Forgets what you told it last time
Set up by a tech company. Lives in a nameless cloud.
Gives you the same answers it gives everyone else
Times
Knows YOUR business, in detail
Knows your clients, your schedule, your pricing
Remembers every conversation. Gets smarter over time.
Set up by Casey, a real person who actually understands small business owners
Answers the way you would answer — because it was taught about you
04 · The setup story
Here is how you get Times.
From start to finish, you will spend about 45 minutes. Casey spends the rest.
We have one conversation. 30 to 60 minutes, on the phone or over video. Casey asks about your business, your clients, the things you wish someone would just handle for you. If you hate phone calls, you can fill out a short form instead — same result.
Casey builds your Times. Behind the scenes, Casey sits down with what you told him and teaches the assistant everything it needs to know about you. You do not see this part. You do not need to.
Casey sends you a link. You tap it once on your phone. The first time you open the app, Times is already there, already knows you, and says hello.
You start talking to it. Ask it anything. Have it draft an email. Ask what you forgot to do this week. Read it the rough idea for a blog post. It answers like someone who has been paying attention.
Every month, Casey tunes it. Between tune-ups, you just use it. Casey makes sure it is keeping up with your business as things change.
05 · Who Times is for
Is this you?
Times is built for a specific kind of person. If you see yourself in the left column, you will love this. If you see yourself in the right column, this is not the right thing for you.
Times is for you if
You run your own business, mostly by yourself
You are great at your actual work
You have been in business a few years — long enough to know what matters
You are doing somewhere around $80,000 a year or more (if you are below that, the bundle is still available — we just want you to know)
You got into this to help people, not to become a marketing expert
You would rather spend an hour with a client than an hour with a new software tool
You want someone in your corner who speaks English, not acronyms
Times is NOT for you if
You are a tech founder who wants to build your own AI
You run an agency and want to resell this
You have a marketing team and want a tool they can "integrate"
You want to spend your weekends tweaking prompts and fiddling with settings
You already have a staff member handling the things Times would handle
06 · How you get it
Times comes with Addason Digital.
Times is not sold by itself. It is the AI assistant that we set up for clients on the Addason Standard and Addason Builder plans. The whole reason Addason Digital exists is to give people like you a website that works AND an assistant in your pocket that knows your business.
Addason Standard
No Times
$500per month
Website remaster + monthly SEO + dashboard. The starter plan. If you want Times, you upgrade to Builder.
Placeholder pricing · Casey finalizes
★ Addason Standard
Includes Times
$750per month
Everything in Essentials, plus Times set up for your business and tuned monthly. Most people start here.
Placeholder pricing · Casey finalizes
Addason Builder
Includes Times + priority
$1,500per month
Everything in Pro, plus unlimited change requests, 48-hour turnaround, and a direct line to Casey for anything Times cannot handle.
I run a wedding and event photography business in Santa Fe. I spent years watching friends of mine — talented, mission-driven small business owners — get eaten alive by the marketing industry. Agencies would charge them two thousand dollars a month and hand them reports they could not read. Consultants would tell them they needed a "funnel" and a "framework" and a "strategy." My friends would nod along and feel stupid for not understanding their own marketing.
I built Times because I got tired of watching it happen.
Marina was the first person I set it up for. She is a mind-body practitioner in the Pacific Northwest. She is brilliant at her work and she does not particularly want to learn what an API is. Her dog is named Times. When we figured out the name, it fit in about two seconds. The product was already built for her. Naming it after her dog just made the story true.
If you are someone like Marina — if you have been putting up with technology that does not actually help you, if you are tired of being told you need another tool — I would be grateful for the chance to set up a Times for you too.
— Casey
Start Addason Digital
Times comes with Addason Digital.
To get Times, you sign up for Addason Standard or Addason Builder. Tell me about your business. I will write back with a plan, a quote, and an invitation to the discovery call. No pressure, no sales sequence, no follow-up robots.